Clarks Retail Environment
Stepping out in 3D: digital 3D production
C&J Clark are the UK’s leading shoe company, selling a wide range of footwear and accessories for men, women and children.
We have been producing work for Clarks for over 10 years, so it made sense when they commissioned us to to be an integral part of their team, helping them to develop their new global store environment. Working with their internal development team and outside manufacturers we provided design and 3D visualisation services to bring the project to fruition.
Our team created a digital production manual for the entire store environment to enable brand consistency across the global refit.
“Brand consistency is key for any retailer and we wanted to roll out a store concept worldwide. No easy task. To do so, we needed to communicate with absolute clarity across borders, time zones and languages. We wanted to produce a set of documents that were unlike anything in our industry. Zavial were able to take our brief on board, contribute, advise and turn the ideas into reality, all within a tight timescale. Our people all over the world are now enabled to deliver brand consistency in their projects, thanks to the tools developed by Zavial. A perfect result. We couldn’t have done it without them!”
Clarks Retail Environment Concept Developer